01education 02book a call 03about 04ventures 05leadership 06experience 07achievements 08skills 09contact
rohit — zsh
$ whoami --role
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# strategy · growth · go-to-market
Open to strategy & marketing roles

ROHIT
PASWAN

Business Strategy & Marketing

I turn market insight into revenue. Founder of Vidyaasarr Foundation, Co-Founder of Nextute Ed.Tech — building growth engines across startups and nonprofits, from ₹10L+ in government funding to ₹80L+ in sponsorships and 2,500+ students reached.

Get in touch Book a call
Portrait of Rohit Paswan
Founder · Vidyaasarr
Co-Founder · Nextute
PGP · Masters' Union
₹0L+
Govt. grant secured
₹0L+
Sponsorships enabled
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Students impacted
0
Team members led
01 // education

Education timeline.

Masters' Union logo Masters' Union Post Graduate Programme in Technology & Business Management (YLC) 2026 — 2028
IIM Jammu logo IIM Jammu Integrated Programme in Management (IPM) 2024 — 2026
IIT Patna logo IIT Patna Bachelors 2023 — 2026
02 // book a call

Book a 1:1.

One slot a day — 10:00 PM to 11:00 PM IST. Pick a date, tell me what you'd like to talk about, and I'll confirm by email.

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03 // about

Strategy that ships.

I'm a strategy and business operations person who likes the messy middle — the gap between a market insight and a number on a P&L. Most of what I've learned came from building two organisations from zero while studying: an edtech company and a financial-literacy nonprofit.

At Nextute Ed.Tech I built the financial model and investor pitch that won a ₹10L Startup Bihar grant, then took the product to 80+ coaching institutes for ₹15L in revenue — refining GTM off the back of 150+ customer interviews. At Vidyaasarr Foundation I run a 25-member team delivering financial literacy to 2,500+ students across 10+ schools, with a curriculum designed alongside practising CAs.

Alongside that: a ₹36L B2B pipeline built at an IoT water-automation company, donor intelligence work at WWF-India, and a sponsorship run that helped land ₹80L+ — including a ₹25L Coca-Cola partnership — for my campus's flagship fest.

I use AI the way a good analyst uses a research team: to compress the boring half of the work and spend the time saved on judgement. Currently reading for a Post Graduate Programme in Technology & Business Management at Masters' Union.

~/current.json
focusBusiness strategy & marketing
studyingPGP (YLC) — Masters' Union
buildingNextute Ed.Tech · Vidyaasarr Foundation
basedIndia · open to relocating
toolkitMarket research · GTM · financial modelling
interestsMarkets & investing · AI automation
statusopen to opportunities
04 // ventures

Things I built.

Two organisations, run in parallel with a full course load — one commercial, one social.

Nextute Ed.Tech Pvt. Ltd.

Co-Founder·Nov '24 — Present
Live
Nextute Ed.Tech logo
  • Secured a ₹10L Startup Bihar grant — built the financial model and the strategic investor pitch behind it.
  • Generated ₹15L revenue through business strategy across 80+ coaching institutes.
  • Synthesised 150+ customer interviews, using AI-assisted analysis to sharpen GTM strategy.
nextute.com

Vidyaasarr Foundation

Founder·Jul '24 — Present
Live
Vidyaasarr Foundation logo
  • Expanded financial literacy to 2,500+ students across 10+ schools through repeated sessions.
  • Built and led a 25-member team, hitting 100% programme completion on KPI-driven execution.
  • Designed an AI-assisted curriculum with practising CAs, deepening partnerships with schools and stakeholders.
vidyaasarr.org
05 // leadership

Positions of responsibility.

Founder

The Critical Thinking Club

IIM Jammu
  • Founded the campus organisation, engaging 1,400+ students through strategic learning initiatives.
  • Secured institutional approvals, working with faculty and industry partners to launch.
  • Managed ₹2L of operations with structured planning and stakeholder alignment.
Member

Entrepreneurship Development Cell

IIM Jammu
  • Supported 18+ startups through mentorship and ecosystem development.
  • Coordinated a NITI Aayog event, running operations for 2,000+ participants.
  • Executed founder workshops through cross-functional collaboration.
Sponsorship Team

Empyrean '25

IIM Jammu · Annual fest
  • Contributed to ₹80L+ in sponsorships, pitching 200+ companies.
  • Negotiated corporate partnerships supporting a ₹25L Coca-Cola sponsorship.
  • Built AI-assisted proposals achieving a 26% response rate.
06 // experience

Where I've worked.

Aquasense Pvt. Ltd.

Marketing Intern
Apr '26 — Jun '26 · Noida · Water automation & treatment
Internship
Aquasense logo
  • Built a ₹36L sales pipeline through B2B outreach across 75+ target organisations.
  • Executed 200+ outreach interactions, lifting lead quality through structured sales process.
  • Analysed 1,200+ market datapoints with AI-assisted research to produce GTM recommendations.

WWF-India

CSR Intern
Nov '25 — Jan '26 · Delhi · Environmental nonprofit
Internship
WWF-India logo
  • Researched 4,500+ HNIs, strengthening donor intelligence through structured stakeholder profiling.
  • Prepared AI-assisted research reports supporting fundraising and leadership decisions.
  • Ran donor outreach, improving partnership prioritisation with data-driven prospect research.
07 // achievements

Competitions & recognition.

11/898
Startup Expo, IIT Delhi
Built a scalable edtech venture with a financial model and GTM strategy.
1st
AI Meme Marketing
Designed an AI-powered marketing campaign with measurable engagement.
3rd
Fintellect, SRCC
Solved a strategic finance and business analysis case.
11/680
The4P Case Series S3 — National Finalist
Startup strategy and structured problem-solving.
15/1265
Promptopia, IIT Goa — National Finalist
AI-driven problem-solving for business challenges.
Top 40
IIC B-Plan, NIT Durgapur
Developed a scalable business model and investment strategy.
8,000+
Campus Ambassador — Unstop
Executed campus marketing initiatives reaching 8,000+ students.
2nd
Regional Inter-school Basketball Championship
Runner-up.
08 // skills

Toolkit.

Business Strategy
Strategic ThinkingMarket ResearchCompetitive Analysis Business GrowthGTM StrategyOpportunity Assessment Stakeholder ManagementCross-functional Execution
Business Operations
Project ManagementProcess OptimisationBusiness Development Partnership DevelopmentData AnalysisFinancial Modelling
AI & Productivity
AI-assisted ResearchPrompt EngineeringChatGPT ClaudeGeminiPerplexityMS ExcelPowerPoint
Interests
Business StrategyStock Market & InvestingAI Automation Consumer TechnologyGraphic DesignBasketball
09 // contact

Let's build something.

Open to roles and collaborations in business strategy, marketing and growth — and always happy to talk shop about markets, GTM or AI-assisted operating.

Email me Connect on LinkedIn
Email
2004.paswan@gmail.com LinkedIn
in/rohit3624 Instagram
@_rohit_3624